Let’s face it, your website is your digital shop window. It’s vital that the first impression potential customers have of your business is enough to keep them interested. So, why risk making a bad one with a DIY website that looks like it was designed by a toddler with a crayon? Whilst its all good having a website that looks pretty, it no good having one that takes more than a second to load… people lose interest and click off!
First Impressions Matter
A professionally designed website gives off a vibe of professionalism, trustworthiness, and, most importantly, competence. If you walked into a hair salon/barber shop and the workers had what looked like bird’s nests and painting gone wrong on their heads, chances are you probably wouldn’t want them to do your hair.
User Experience is Key
Your website visitors are not mind readers. They need clear navigation, easy-to-find information, and a design that doesn’t make their eyes bleed. A professionally designed website takes all of this into account, making it a breeze for your visitors to find what they’re looking for.
SEO Magic
Want to show up at the top of Google search results? A professionally built website can help you with that. Think of it like hiring a personal stylist for your website. They know all the tricks and tips to make your site look and feel good to search engines, giving you a better chance of ranking higher.
Avoid the DIY Disaster
We’ve all been there. We think we can do it ourselves. We start with a template, add a few photos, and before we know it, our website looks like one big mush. Trust me, it’s not worth the headache. A website built on a DIY builder is never truly yours – you don’t own it, they do. Not only do you not own it, the costs start low but as soon as you want to add multiple elements and expand on it… the costs escalate! Let the professionals handle it, that free drag and drop web builder you found isn’t doing the right job.
It’s a long-term investment
While it might seem like an initial splurge, investing in a professional website is a smart business decision. It can lead to increased traffic, more leads, and ultimately, higher sales. So, treat your website like the digital asset it is and give it the attention it deserves.
E2 can help
Here at E2, we design, build and host websites. If you are looking to get a new website, call us on 01455 611557 for more information.